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Response codes
200 Pages
Non-200 URLs
301 Redirects
302 Redirects
3xx other Redirects
Redirect сhains
4xx Client errors
5xx Server errors
Indexation
Indexable Pages
Non-indexable Pages
Disallowed by robots.txt
Meta Noindex Pages
Meta Nofollow Pages
Canonical ≠ URL
Canonical is missing
Canonical is empty
Canonical to non-200
Content
Title is missing
Title is empty
More than one Title tag on page
Title duplicates
Title too long
Title too short
H1 is missing
H1 is empty
More than one H1 tag on page
H1 duplicates
H1 too long
H1 too short
H1 = Title
Description is missing
Description is empty
More than one Description tag on page
Description duplicates
Description too long
Description too short
Description = Title
Thin Pages
Code Ratio < 10%
Links
Pages without incoming links
High External Linking
Other
Long URLs
Images
PDF Files
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H1 18-09-19 Я